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How to Change

The Science of Getting from Where You Are to Where You Want to Be

By: Katy Milkman

0H 54M
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4.3/5 (1576)
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8 videobook chapters 54M
Author and Wharton Professor Katy Milkman takes us through the ways in which we can implement real behavior change in our lives.
In this chapter, we'll discover when to begin implementing changes, and see how picking the right time to change is important for everyone from Google to Major League Baseball.
Milkman illustrates how we can use present bias to make lasting changes, as we learn techniques like gamifiication and temptation bundling.
Through a bank in the Philippines and an entreprenuer in California, we'll unearth the strategies we can use to overcome procrastination.
As we examine forgetfulness, we understand how making a plan can affect an election, and how timing is everything when it comes to reminders.
We'll explore how laziness can actually be used to our advantage, and see how a simple change saved the University of Pennsylvania 32 million dollars.
In the final chapter, we'll look at the importance of confidence when making a lasting change, and see how social pressure can be an incredibly powerful tool.
In the conclusion, we'll see that we must approach any major behavior change as if it were a chronic condition.

What you'll learn

Length: 5 min

Author and Wharton Professor Katy Milkman takes us through the ways in which we can implement real behavior change in our lives.

Length: 7 min

In this chapter, we'll discover when to begin implementing changes, and see how picking the right time to change is important for everyone from Google to Major League Baseball.

Length: 6 min

Milkman illustrates how we can use present bias to make lasting changes, as we learn techniques like gamifiication and temptation bundling.

Length: 7 min

Through a bank in the Philippines and an entreprenuer in California, we'll unearth the strategies we can use to overcome procrastination.

Length: 7 min

As we examine forgetfulness, we understand how making a plan can affect an election, and how timing is everything when it comes to reminders.

Length: 7 min

We'll explore how laziness can actually be used to our advantage, and see how a simple change saved the University of Pennsylvania 32 million dollars.

Length: 10 min

In the final chapter, we'll look at the importance of confidence when making a lasting change, and see how social pressure can be an incredibly powerful tool.

Length: 2 min

In the conclusion, we'll see that we must approach any major behavior change as if it were a chronic condition.

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More about How to Change

Wharton professor Katy Milkman's How To Change examines how to adopt positive, lasting behavioral change. Learn the best times to start implementing changes and how to leverage confidence and conformity to make those changes stick. Look at how you can positively harness human behaviors like impulsivity and laziness. See the techniques you can use to overcome procrastination and forgetfulness. Along the way, meet leaders who have studied and used these strategies and hear real-life stories about the differences these methods have made.

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Meet the Author

Katy Milkman

Katy Milkman, a behavioral scientist and Professor at the University of Pennsylvania's Wharton School, has collaborated with numerous organizations, including Google, the U.S. Department of Defense, the American Red Cross, and Morningstar, offering guidance on fostering positive change. Her research spans a variety of subjects and is frequently highlighted by prominent media outlets like the New York Times, the Wall Street Journal, and NPR. She now co-directs the Behavior Change for Good Initiative at the University of Pennsylvania and is the host of Choiceology, a widely followed Charles Schwab podcast exploring the realm of behavioral economics.

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