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The Innovation Stack

Building an Unbeatable Business One Crazy Idea at a Time

By: Jim McKelvey

0H 39M
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6 videobook chapters 39M
How did one small company beat Amazon? Meet Jim McKelvey, the co-founder of Square and author of The Innovation Stack, a process to make your ideas revolutionary and impenetrable.
Find yourself a perfect problem - something solvable, but not yet solved. McKelvey, alongside Square founding team member Sam Wen, will show you how a focus on these types of problems lead to the beginning building of an innovation stack.
Who can be our mentor for an idea no one has done before? McKelvey and agricultural economist Daniel A. Sumner found their mythical expert in the past: A.P. Giannini, the founder of modern banking.
With the help of behavioral economist Dan Ariely, McKelvey goes over the physics of innovation that will keep your ideas protected and unique.
Why don't we ever talk about how being an entrepreneur feels? McKelvey gets into the nitty-gritty of every feeling you'll process on your journey. Plus, we'll watch as McKelvey and executive director Jeff Mazur push their feelings into a new, life-affirming company.
A review of everything we've learned about building an innovation stack - and a reminder that every new idea requires us to start at a newly fortified zero.

What you'll learn

Length: 1 min

How did one small company beat Amazon? Meet Jim McKelvey, the co-founder of Square and author of The Innovation Stack, a process to make your ideas revolutionary and impenetrable.

Length: 11 min

Find yourself a perfect problem - something solvable, but not yet solved. McKelvey, alongside Square founding team member Sam Wen, will show you how a focus on these types of problems lead to the beginning building of an innovation stack.

Length: 6 min

Who can be our mentor for an idea no one has done before? McKelvey and agricultural economist Daniel A. Sumner found their mythical expert in the past: A.P. Giannini, the founder of modern banking.

Length: 8 min

With the help of behavioral economist Dan Ariely, McKelvey goes over the physics of innovation that will keep your ideas protected and unique.

Length: 8 min

Why don't we ever talk about how being an entrepreneur feels? McKelvey gets into the nitty-gritty of every feeling you'll process on your journey. Plus, we'll watch as McKelvey and executive director Jeff Mazur push their feelings into a new, life-affirming company.

Length: 1 min

A review of everything we've learned about building an innovation stack - and a reminder that every new idea requires us to start at a newly fortified zero.

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More about The Innovation Stack

When lacking experience and expertise, you need an entirely new perspective when dealing with problems. Experimentation, innovation, and questioning the industry’s assumptions will take you a long way during your earliest challenges. In The Innovation Stack, Square co-founder Jim McKelvey shows precisely what it takes to build a strong company and the meaning behind becoming a true entrepreneur. A first-person look inside the world of entrepreneurship and how every one of us can find the entrepreneur within, then identify and fix the world’s unsolved problems.

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Meet the Author

Jim McKelvey

Entrepreneur, creator, philanthropist, and artist. James McKelvey is the co-founder of Square, where he still serves on the board of directors to this day. In 2016 he founded Invisibly which aims to create an entirely new way to access journalism sources and publishers. McKelvey also acts as a director of the St. Louis Federal Reserve.

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